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This digital document is an article from Basketball Digest, published by Century Publishing on March 1, 2002. The length of the article is 769 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.Citation Details
Title: The NBA still packs a powerful punch. (The Biz).(National Basketball Association TV broadcasting deals)(Brief Article)
Author: David Stone
Publication: Basketball Digest (Magazine/Journal)
Date: March 1, 2002
Publisher: Century Publishing
Volume: 29 Issue: 5 Page: 80(2)Article Type: Brief ArticleDistributed by Thompson Gale
Excerpt. © Reprinted by permission. All rights reserved.
BEGINNING NEXT SEASON, THE NBA's television coverage will have a new look. Disney-owned ESPN and ABC has outbid longtime incumbent NBC for the rights to broadcast the league's games. With the addition of cable network ESPN, fewer NBA games will appear on broadcast TV, as ABC will only air 15 games in the 2002-03 season (compared to NBC's 33 this year), not including the NBA Finals, which will also appear on ABC. ESPN will carry 55 games, most likely on Fridays and Sundays.
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