Book Description
This digital document is an article from Los Angeles Business Journal, published by CBJ, L.P. on May 26, 2003. The length of the article is 860 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.Citation Details
Title: Salad days may be ending for pro sports leagues' TV deals. (Media & Technology).
Author: Scott Soshnick
Publication: Los Angeles Business Journal (Magazine/Journal)
Date: May 26, 2003
Publisher: CBJ, L.P.
Volume: 25 Issue: 21 Page: 14(1)Distributed by Thompson Gale
Excerpt. © Reprinted by permission. All rights reserved.
The four television executives on the dais were silent when the moderator of their panel discussion asked what sports programming would most likely be profitable for their networks.
CBS Sports President Sean McManus stared at Turner Sports President Mark Lazarus, who glanced at Home Box Office Sports President Ross Greenburg, who sipped water while Fox Sports President Ed Goren sat mute. No one cited football, baseball, basketball, hockey or auto racing.
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