Winning through Innovation: A Practical Guide to Leading Organizational Change and Renewal FROM THE PUBLISHER
Winning through Innovation reveals why short-term corporate success often increases the chances of long-term failure. To avoid this success syndrome, managers must learn to sustain incremental change while simultaneously leading revolutionary change. Drawing on lessons from the authors' research and consulting practice as well as on the practical experiences of managers in dozens of companies worldwide - including Hewlett-Packard, Ericsson, Southwest Airlines, Ciba-Geigy (now Novartis), Xerox, and ABB - the book presents a complete manager's tool kit for overcoming the success syndrome. It explains how you can identify and diagnose the causes of performance gaps in your organization and develop action plans to attain - and maintain - industry leadership. Unlike other books on innovation, this is the first to provide systematic, integrated tools and tangible steps that you can begin using today to gain rich practical insights for managing innovation streams and evolutionary and revolutionary change in your own organization.
SYNOPSIS
Tushman (business administration, Harvard Business School) and O'Reilly (Stanford U. Graduate School of Business) provide managers with the key principles of managing both for today's requirements and tomorrow's possibilities, to enable an organization to maintain long- term success. This reprint of the 1997 text includes a brief new preface by the authors, noting some of the dramatic changes in technology, markets, and competition over the past five years. Annotation ©2003 Book News, Inc., Portland, OR
FROM THE CRITICS
Library Journal
To avoid long-term failure while focusing on short-term success, business professors Tushman and O'Reilly present their views on the "ambidextrous organization." This is defined as having internally consistent structures and an internal operating culture that provides for excelling today while also planning for the future. This paradoxical state of dealing with incremental changes in the here and now while at the same time emphasizing the revolutionary change necessary in order to be in business tomorrow defines current business reality. Presenting examples from businesses that are doing a successful balancing act, the authors devise a model that can be used by any executive to understand better the dynamics of change necessary for long-term success. Their intriguing work, rooted in academic literature on the management of organizations, merits consideration, especially by larger university libraries.-Dale F. Farris, Groves, Tex.