Tibor Kalman, Perverse Optimist - Book Review,
by Peter Hall (Editor), et al

From Library Journal From his introductory notes explaining the book's subtitle, Kalman demonstrates a clear contrariness to the common understanding of the role of graphic design. From window dresser and shopping bag designer of the nascent Barnes & Noble in the 1970s to founder and leader of the award-winning M & Co. design firm in the 1980s to his revolutionary anti-selling aesthetic as founding editor-in-chief at Benetton's Colors magazine, Kalman has sought out roles unfamiliar to him and done them in his own way. This hasn't stopped him from developing one of the best-known and most influential bodies of work in the field. If all this monograph did were to convey this complex personality?as it does in the more than a dozen essays by and interviews with former clients and co-workers?it would be a grand success. But, more than that, it surveys important work from his entire career in more than 600 illustrations, all thoughtfully captioned. Essential for all academic libraries, this addictively browseable tribute is also recommended for larger public libraries.?Eric Bryant, "Library Journal"Copyright 1999 Reed Business Information, Inc.
New Yorker "A witty, eclectic tome of images and writings--half catalog, half manifesto."
New York Times "[Kalman's] body of work [is] breathtaking to behold all at once, which is the best thing about Tibor Kalman: Perverse Optimist, a handsomely produced volume that is an archive of and homage to the designer...It is a playful greatest hits compilation of his most important work."
Communication Arts "The context of this book, like the person it profiles, and spontaneous. It is a selection of Kalman's prolific efforts including the unforgettably good, the bad, and the downright
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