Doing Business with South Korea: A Handbook for Executives in the Public and Private Sectors

Book Description
This pioneering book is the first to provide a step-by-step guide to establishing an active export operation to Korea. Writing for both business executives who want to expand their export operations and professionals who study and analyze international trade, the author offers a thorough discussion of company evaluation, product selection, overseas business practices, local customs, and Korean outlets. The focus throughout is on the practical strategies and procedures involved in setting up and maintaining a successful export operation in Korea.


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This pioneering book is the first to provide a step-by-step guide to establishing an active export operation to Korea. Writing for both business executives who want to expand their export operations and professionals who study and analyze international trade, the author offers a thorough discussion of company evaluation, product selection, overseas business practices, local customs, and Korean outlets. The focus throughout is on the practical strategies and procedures involved in setting up and maintaining a successful export operation in Korea.


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