Character of Organizations: Using Personality Type in Organization Development, Updated Edition FROM THE PUBLISHER
An enormous consulting industry has sprung up promising to help organizations overhaul themselves to meet today's competitive pressures. Yet far too often, such change efforts fail. The solution, according to best-selling management author William Bridges, lies in identifying, understanding, and working with what he calls organizational character.
Just as people have personalities, Bridges explains, organizations as well as their component departments, teams, and other work groups have characters. An organization's character shapes how decisions get made and new ideas are received, how employees are treated and change is accepted or rejected all factors that affect company performance. Using examples from McDonald's, Hewlett-Packard, GE, and others, Bridges identifies 16 organizational character types using the framework of the Myers-Briggs Type Indicator instrument and shows how these influence an organization's growth and development, and ultimately its success or failure in the marketplace.
With a foreword by Sandra Krebs Kirsh and a new preface by the author, this updated edition of the time-tested classic includes the Organizational Character Index, Bridges's popular tool for assessing the character of your own organization or team.
FROM THE CRITICS
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The Character Of Organizations identifies sixteen types of organizational character using the framework of the Myers-Briggs Type Indicator instrument and clarifies what people actually experience on the job. Utilizing "real world" corporate examples, William Bridges shows that an organization's character shapes how decisions are made and new ideas are received, how employees are treated and how change is accepted or rejected, and how such things affect company performance. Written in a lively, contemporary, and completely accessible style, and in a new edition enhanced with a foreword by Sandra Krebs Hirsh and a new preface by the author, The Character Of Organizations is highly recommended reading for anyone seeking to transform their own business to take advantage of their strengths and become aware of their weaknesses with which ever corporate character style they are employing.