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Improving Survey Questions: Design and Evaluation, Vol. 38

AUTHOR: Floyd J. Fowler
ISBN: 0803945833

SHORT DESCRIPTION: What is a good question? Although there are several potential sources for error in survey data, the validity of surveys depends on the design of the questions asked. This book shows how to word and format a question, write questions that will...

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         Editorial Review

Improving Survey Questions: Design and Evaluation, Vol. 38
- Book Review,
by Floyd J. Fowler


From Book News, Inc.
Helps researchers design better surveys, and survey users interpret the data more critically, by showing how to word and format a survey question, write questions that will evoke the kind of answers for which they were designed, and evaluate questions empirically. Covering survey types both for collecting objective facts and for measuring subjective phenomena, explains how to determine the extent to which questions are consistently understood and administered. Paper edition (unseen), $16.95. Annotation copyright Book News, Inc. Portland, Or.


Book Description
What is a good question? Although there are several potential sources for error in survey data, the validity of surveys depends on the design of the questions asked. This book shows how to word and format a question, write questions that will evoke the kind of answers for which they were designed, and empirically evaluate survey questions. In addition, the book covers topics such as how to write good questions aimed at collecting information about objective facts and events, how to measure subjective phenomena, some alternative methods for attacking common measurement problems; shows how to evaluate the extent to which questions are consistently understood and administered, and explains how to evaluate the data resulting from a set of questions. A clearly written book, Improving Survey Questions enables researchers and practitioners to write better survey questions and helps users of survey data to evaluate their data more critically.


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         Book Review

Improving Survey Questions: Design and Evaluation, Vol. 38
- Book Reviews,
by Floyd J. Fowler

Improving Survey Questions: Design and Evaluation, Vol. 38

FROM THE PUBLISHER

What is a good question? Although there are several potential sources for error in survey data, the validity of surveys is dependent upon the design of the question asked. This invaluable book shows how to word and format questions that will evoke the kind of answers for which they are designed and how to evaluate empirically survey questions. In addition, the book covers how to write good questions aimed at collecting information about objective facts and events, measuring subjective phenomena, some alternative methods for attacking common measurement problems, how to evaluate the extent to which questions are consistently understood and administered, and how to evaluate the data resulting from a set of questions.

FROM THE CRITICS

Booknews

Coleridge-Taylor (1875-1912) was a popular and influential English composer and musician at the beginning of the 20th century, but passed into obscurity soon after his early death. Composer and conductor Self surveys his music and considers the reasons for its subsequent neglect. He also explores the impact Coleridge-Taylor, whose father was African, had on the African- American community, which he visited several times. Lists of works and recordings are included. Distributed in the US by Ashgate. Annotation c. Book News, Inc., Portland, OR (booknews.com)


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