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If You're Clueless about the Stock Market and Want to Know More

AUTHOR: Seth Godin
ISBN: 0793143675

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         Editorial Review

If You're Clueless about the Stock Market and Want to Know More
- Book Review,
by Seth Godin


Amazon.com
If You're Clueless About the Stock Market and Want to Know More is the perfect title for this snappy info-guide from Seth Godin, a prolific "book packager" who has developed a number of bestselling personal finance tomes. Aimed at the beginning long-term investor--rather than the day trader wannabe often targeted by today's investment tutorials--this book covers virtually all the essential techniques and procedures involved in the process, and it does so in a clear and logical manner. It offers helpful explanations for standard practices, such as deciphering balance sheets and income statements, as well as more sophisticated concepts like options, futures, shorting stocks, and buying on margin. There also are good sections on dealing with brokers, formulating an investment strategy, and using the Net to research and trade. Know absolutely nothing about the market's organization or operation? Godin even provides the fundamentals ("the basic function of the stock market is to provide capital resources for corporations that seek to expand their operations and finance their growth") and a brief history (beginning with America's first stock exchange, formed in Philadelphia two years before Wall Street) to get you started. --Howard Rothman


Book Description
Be a savvy investor and make the stock market work for you.
The stock market moves at a dizzying rate, and it can be intimidating for novices to locate the tools necessary to begin making smart investments. Seth Godin's completely updated and revised book, If You're Clueless About the Stock Market is the perfect primer for beginners. Godin provides the reader with resources and guidelines for topics ranging from assessing your comfortable risk level to finding a broker that best fits your needs. The book's up to date charts, checklists, technology resources, and interactive format are designed to help you make the transition from neophyte to knowledgeable. If You're Clueless About the Stock Market provides a user-friendly way for beginners to take their first steps toward understanding the history of the stock market and the split second changes that affect investments today.


About the Author
Seth Godin -- Bestselling author Seth Godin is the founder of Yoyodyne, the first direct marketer on the Internet, which was acquired by Yahoo! in 1998. In early 2000, he left Yahoo! to devote time to writing and speaking. Mr. Godin also serves as a Flatiron Fellow, advising Flatiron Partners, a leading Internet-focused venture capital firm based in New York.


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         Book Review

If You're Clueless about the Stock Market and Want to Know More
- Book Reviews,
by Seth Godin

If You're Clueless about the Stock Market and Want to Know More

FROM THE PUBLISHER

Back and better than ever, If You're Clueless about the Stock Market and Want to Know More is the ultimate stock-market primer. It's packed with user-friendly tips, charts, sidebars, pop quizzes, and resources throughout. Lynn Roney, co-author, Wow the Dow ￯﾿ᄑhttp://www.editeur.org/onix/1.2/onix-international.dtd￯﾿ᄑ> 01 Dearborn Trade Publishing

FROM THE CRITICS

Booknews

This update of the 1997 edition by a former Internet marketer contains useful tips, stock history trivia, a glossary of terms, and resourcesincluding Web sites and a popular investment club. Annotation c. Book News, Inc., Portland, OR (booknews.com)


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