Starting an Online Business For Dummies, 3rd Edition

Book Description
Get the scoop on recession-proof online strategies Packed with e-commerce survival stories, best practices, and resources Get the information you need to thrive online — even in todays economy! Today is a great time to launch an online business – the competition is less, the technology is better, and Internet use is at an all-time high. This thoroughly updated guide shows you how to dive right in. From fine-tuning plans and setting up a high-traffic site to marketing, customer service, and security, its just what you need to succeed! The Dummies WayExplanations in plain English "Get in, get out" information Icons and other navigational aids Tear-out cheat sheet Top ten lists A dash of humor and fun


Book Info
Discusses how to incorporate the latest innovations in marketing and technology, how to develop a business model, select an online host, understand Web server and software basics, and market your site aggressively. Softcover. CD-ROM included.


About the Author
Greg Holden is an e-commerce expert and former CNET columnist. He runs a business that helps other businesses develop online strategies and is the author of two other For Dummies books on e-commerce.


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Today is a great time to launch an online business -- the competition is less, the technology is better, and Internet use is at an all-time high. This thoroughly updated guide shows you how to dive right in. From fine-tuning plans and setting up a high-traffic site to marketing, customer service, and security, it's just what you need to succeed!


Buy from Barnes & Noble     Compare Prices