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The Other Parent: The Inside Story of the Media's Impact On Our Children

AUTHOR: James P. Steyer
ISBN: 074340582X

SHORT DESCRIPTION: Full of detailed, hands-on advice, The Other Parent confronts all aspects of the media's increasingly dominant presence in kids' lives, from commercialism and consumerism to violence and sexuality. Certainly no one is better qualified than James...

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         Editorial Review

The Other Parent: The Inside Story of the Media's Impact On Our Children
- Book Review,
by James P. Steyer


From Library Journal
In this balanced and stimulating study, Steyer, a professor of education and political science at Stanford, CEO and chair of family media company JP Kids, and father of three, addresses the media's influential presence in kids' lives as "the other parent." Without demonizing the media, Steyer offers an in-depth look at the effects of TV, video games, and the Internet on today's kids and explains the lack of social responsibility in many media companies as they cater to stockholders over children. Backing up his convincing argument with dependable statistics, Steyer discusses the consequences of exposure to sex, coarseness, violence, and commercialism long before children are ready to understand them and offers real-world solutions that encourage a more active parental and citizen role. Also included are practical strategies for parents, educators, and even the government. This study successfully tackles a serious issue and as such deserves a place in all public, high school, and academic libraries. Leroy Hommerding, Fort Myers Beach P.L. Dist., FL Copyright 2002 Reed Business Information, Inc.


Review
Donald KennedyPresident emeritus, Stanford University and editor in chief, Science magazineAs a respected teacher, advocate, entrepreneur, and caring parent, Steyer is perfectly positioned to rewrite the rules for media and kids. No one else could have written this book with as much authority and passion as Steyer brings to his subject.


Review
Donald Kennedy President emeritus, Stanford University and editor in chief, Science magazine As a respected teacher, advocate, entrepreneur, and caring parent, Steyer is perfectly positioned to rewrite the rules for media and kids. No one else could have written this book with as much authority and passion as Steyer brings to his subject.


Book Description
Kids must have special rules. It is more than naive to pretend that the market alone will protect them. We recognize this in virtually every sphere of life. Yet in the media, we have stripped away the very rules created to protect them, leaving them almost entirely to the profit-driven manipulations of the free market.THE OTHER PARENTTHE INSIDE STORY OF THE MEDIA'S EFFECT ON OUR CHILDRENJames P. Steyer's explosive investigation into how the media affects our children is a groundbreaking book that will shock most parents. Through songs on the radio, Internet access, television, and movies, our kids are learning how to live in an adult world long before they are ready. They are besieged on a daily basis by images of sex, commercialism, and violence via such mainstream programming as Dawson's Creek, films such as American Pie and The Matrix, and computer games such as Doom and Quake. "This is the new media reality," Steyer states, "and it is one most parents are not prepared for."Steyer examines how we have allowed media to bombard our children's lives and he offers practical advice on countering the incessant parade of images that frighten, intrigue, and influence America's kids:Putting your kids on a media dietFinding alternative activities for them besides television and the InternetDiscovering what they think about the commercials, programs, and music they encounter on a daily basisOrganizing advocacy groups, contacting government leaders, and boycotting media outlets that target children with inappropriate content.The Other Parent is a powerful and provocative book about the media's incredible impact on our families and our society.


Card catalog description
Examines how we have allowed media to bombard our children's lives and offers practical advice on countering the incessant parade of images that frighten, intrigue, and influence America's kids.


About the Author
James P. Steyer, shown here with his daughter Lily, is an award-winning faculty member at Stanford University. He is the founder and chairman of JP Kids, an innovative family and educational media company. Prior to founding JP Kids, Steyer was the founder and president of Children Now, a leading national advocacy and media organization for children. He has frequently appeared on national television and radio shows such as Oprah, Larry King Live, and Today, and was a featured speaker at the White House Summit on Children and the Media. His work has been the subject of numerous articles in The New York Times, Los Angeles Times, The Washington Post, The Wall Street Journal, and Newsweek. He lives in the Bay Area with his wife, Elizabeth, and their three children: Lily, Kirk, and Caroline.


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         Book Review

The Other Parent: The Inside Story of the Media's Impact On Our Children
- Book Reviews,
by James P. Steyer

The Other Parent: The Inside Story of the Media's Impact On Our Children

FROM OUR EDITORS

Supported by extensive research, The Other Parent is a pioneering book that raises the alarm against the tremendously negative impact the modern media has had on children, the family, and society. Revealing how TV, music, the Internet, and movies bombard our young ones with sexual, commercial, and violent images on a daily basis and how they affect a child's development, the noted professor and author then provides easy, practical measures that parents can take to combat the harmful effects of media saturation. It's an important book that shows the way to raise more constructive, well-adjusted children.

ANNOTATION

Examines how we have allowed media to bombard our children's lives and offers practical advice on countering the incessant parade of images that frighten, intrigue, and influence America's kids.

FROM THE PUBLISHER

Kids must have special rules. It is more than naive to pretend that the market alone will protect them. We recognize this in virtually every sphere of life. Yet in the media, we have stripped away the very rules created to protect them, leaving them almost entirely to the profit-driven manipulations of the free market.

James P. Steyer's explosive investigation into how the media affects our children is a groundbreaking book that will shock most parents. Through songs on the radio, Internet access, television, and movies, our kids are learning how to live in an adult world long before they are ready. They are besieged on a daily basis by images of sex, commercialism, and violence via such mainstream programming as Dawson's Creek, films such as American Pie and The Matrix, and computer games such as Doom and Quake. "This is the new media reality," Steyer states, "and it is one most parents are not prepared for."

Steyer examines how we have allowed media to bombard our children's lives and he offers practical advice on countering the incessant parade of images that frighten, intrigue, and influence America's kids:

￯﾿ᄑ Putting your kids on a media diet

￯﾿ᄑ Finding alternative activities for them besides television and the Internet

￯﾿ᄑ Discovering what they think about the commercials, programs, and music they encounter on a daily basis

￯﾿ᄑ Organizing advocacy groups, contacting government leaders, and boycotting media outlets that target children with inappropriate content.

The Other Parent is a powerful and provocative book about the media's incredible impact on our families and our society.

FROM THE CRITICS

Library Journal

In this balanced and stimulating study, Steyer, a professor of education and political science at Stanford, CEO and chair of family media company JP Kids, and father of three, addresses the media's influential presence in kids' lives as "the other parent." Without demonizing the media, Steyer offers an in-depth look at the effects of TV, video games, and the Internet on today's kids and explains the lack of social responsibility in many media companies as they cater to stockholders over children. Backing up his convincing argument with dependable statistics, Steyer discusses the consequences of exposure to sex, coarseness, violence, and commercialism long before children are ready to understand them and offers real-world solutions that encourage a more active parental and citizen role. Also included are practical strategies for parents, educators, and even the government. This study successfully tackles a serious issue and as such deserves a place in all public, high school, and academic libraries. Leroy Hommerding, Fort Myers Beach P.L. Dist., FL Copyright 2002 Cahners Business Information.


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