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Chinese Business Etiquette: A Guide to Protocol, Manners, and Culture in the People's Republic of China

AUTHOR: Scott D. Seligman
ISBN: 0446673870

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         Book Review

Chinese Business Etiquette: A Guide to Protocol, Manners, and Culture in the People's Republic of China
- Book Reviews,
by Scott D. Seligman

Chinese Business Etiquette: A Guide to Protocol, Manners, and Culture in the People's Republic of China

SYNOPSIS

East-West business is booming as never before, as thousands of Americans flock to China to seize explosive opportunities. But knowing the right etiquette and right protocol-and being aware of cultural differences-is a must. Now an expert with a quarter-century's experience in dealing with the Chinese gives you the complete, up-to-date, and commonsense savvy you need. Here's how to interpret behavior, avoid the unintentional gaffe, and make your best impression-while closing million-dollar deals and forming priceless friendships.

Greasing the wheels-establishing the right "connections" with all the right people.

How to save it, when to give it-the fine points of "face." Networking nuances-from presenting your card to getting their names right.

I say yes, you say nothing-decoding Chinese speech-and silence.

From handling your chopsticks to holding your liquor-dining do's and don'ts. Say it with a book, but not with a clock-gifts with smarts, as well as from the heart.


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