Cities and the Creative Class - Book Review,
by Richard Florida

Book Description Cities and the Creative Class gathers in one place for the first time the research leading up to Richard Floridas theory on how the growth of the creative economy shapes the development of cities and regions. In a new introduction, Florida updates this theory and responds to the critics of his 2002 bestseller, The Rise of the Creative Class. The essays that make up Cities then spell out in full empirical detail and analysis the key premises on which the argument of Rise are based. He argues that people are the key economic growth asset, and that cities and regions can therefore no longer compete simply by attracting companies or by developing big-ticket venues like sports stadiums and downtown development districts. To truly prosper, they must tap and harness the full creative potential of all people, basing their strategies on a comprehensive blend of the 3 Ts of economic development: Technology, Talent, and Tolerance. Long-run success requires a reinvention of regions into the kind of open and diverse places that can attract and retain talent from across the social spectrum by allowing people to validate their varied identities and to pursue the lifestyles and jobs they choose.
From the Publisher About the Author Richard Florida is the Hirst Professor in George Mason University's School of Public Policy and a non-resident Senior Fellow at the Brookings Institution. He lives in Washington DC.
About the Author Richard Florida is the John Heinz Professor of Regional Economic Development at Carnegie Mellon University in Pittsburgh, PA. He has been a visiting professor at MIT and Harvard University's John F. Kennedy School of Government and is addiliated with the Brookings Institution in Washington, D.C.
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