Graphic Design Sources

Book Description
This inspiring and extensively illustrated book offers practical advice for those seeking to understand the principles and process of good design. Award-winning graphic designer and teacher Kenneth J. Hiebert interweaves theory and concrete, creative activity to show how inventive graphic design arises from diverse stimulus sources, how to avoid the cliche forms of obvious computer-generated design, and how design can become an exciting personal process. .


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In this book, an award-winning graphic designer and teacher addresses students, educators, computer graphics users, practicing designers, and others seeking to understand the principles and process of good design. Interweaving theory and concrete, creative activity, he demonstrates the integration of such stimuli as nature, music, personal experience, statistical data, vernacular expression, and architecture in well-designed work. With clear explanations and hundreds of revealing illustrations, Hiebert discusses and demonstrates the process of design creation: first finding more universal and latent beginning points inherent in sources, then engaging in a thought process that leads to fresh and unpredictable interpretive results. The computer is used as an enabling tool while avoiding the cliche forms of obvious computer-generated design.


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