Doing Business in the New China: A Handbook and Guide

Review
This handbook provides a thorough overview of conducting business in China and will be a valuable resource for managers, investors, and consultants as well as academics and advanced students. Highly recommended. Upper-division undergraduate through professional collections.Choice


Book Description
China's economy, despite recently weathered challenges, continues to prove attractive to foreign investors, expanding businesses, and entrepreneurs seeking global opportunities. This handbook has been written for anyone with an interest in doing business in China, including the consultants and specialists who work with global companies, but it is far more than an introduction to the Chinese market. Combining a deep knowledge of Chinese culture with her recent experience and continuing work with managers who do business in this sleeping economic superpower, the author brings to bear a thorough analysis of subtle nuances in the Chinese market, making this book appropriate even for long-time China investors.


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Provides an objective, unbiased portrait of the Chinese market for investors, managers on global assignments, and entrepreneurs.


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