Sports Broadcasting - Book Review,
by Bradley Schultz

Book Description A uniquely comprehensive text, Sports Broadcasting emphasizes the skills that students will need in order to be successful in the industry. With extensive coverage on reporting, anchoring, and production, this text offers thorough and effective descriptions of the sports reporter and anchor's function in a broadcast environment. Going beyond the essential skills, Sports Broadcasting also offers important historical background on the evolution of the sports industry, some grounding in the business of sports, and a discussion of social issues including the experience of women in sports and sports broadcasting.
Covering all aspects of sports broadcasting, this text features reporting, writing leads, style, tricks of the trade, shooting on location, editing, producing, live event production, ethics, and resume tapes, as well as tips on seeking employment in the industry.
Coverage of essential reporting, play-by-play and anchoring skills
Unique insights into historical context and social implications
Tips on pursuing a career as a sports reporter/anchor in radio or television
From the Publisher Covering all aspects of sports broadcasting, this text features reporting, writing leads, style, tricks of the trade, shooting on location, editing, producing, live event production, ethics, and resume tapes, as well as tips on seeking employment in the industry.
About the Author Having taught for several years as an instructor of new writing, performance, and sports broadcasting, Brad Schultz is currently on a teaching fellowship at Texas Tech University. Prior to entering academia, he spent 14 years as a sports anchor/reporter and also worked as a news anchor, reporter, and director.
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