Copyrights and Trademarks for Media Professionals (Broadcast & Cable Series)
- Book Review,
by Arnold Lutzker
Review
"Judging by the calls and letters we get from Videomaker readers, there's a serious need for a practical guide to copyright laws for video. Arnold Lutzker may have answered your queries by making legal terms understandable to the layperson in Copyrights and Trademarks for Media Professionals. Check out this book if you want to protect your intellectual property and safely use, review or parody others."-Videomaker
"One of the most valuable books I've acquired in the past couple of years...a gold mine of information about intellectual property rights - the legal rights that protect you and your photographs from being misused or ripped off.
I have yet to find a more readable and entertaining work on the subject. The writing is both clear and entertaining, the Table of Contents and Index are extensive and well thought out." - Ctein, Photo Techniques, 2000
Review
"Judging by the calls and letters we get from Videomaker readers, there's a serious need for a practical guide to copyright laws for video. Arnold Lutzker may have answered your queries by making legal terms understandable to the layperson in Copyrights and Trademarks for Media Professionals. Check out this book if you want to protect your intellectual property and safely use, review or parody others."-Videomaker
"One of the most valuable books I've acquired in the past couple of years...a gold mine of information about intellectual property rights - the legal rights that protect you and your photographs from being misused or ripped off.
I have yet to find a more readable and entertaining work on the subject. The writing is both clear and entertaining, the Table of Contents and Index are extensive and well thought out." - Ctein, Photo Techniques, 2000
Book Description
Copyrights and Trademarks for Media Professionals is for professionals and students working in all areas of media, who need to know what the law requires and how they should properly utilize copyrights and trademarks. This book outlines critical concepts and applies them with explanations in real-life applications, including many cases from the author's own practice.
Copyrights and Trademarks is a practical guide designed to provide its reader with a firm understanding of the principles underlying the ownership and use of content, so that when questions arise, they will be able to make correct, well-informed decisions. In addition, the reader will be more capable of exercising sound judgment in structuring employment and contract relationships and of acquiring and/or licensing works which are at the core of the business of communicating.
Whether it is box office favorites, news reports of special events, reruns of TV sitcoms, home videos, or scribblings on e-mail, people covet the content they own and seek new outlets for releasing it. Thus, while the channels of communication are expanding, it is what is on those channels that reflects their ultimate value. Lutzker takes the laws of Intellectual Property-copyright and trademark-and translates them into plain English, answering those puzzling questions about what can be used on the air or in print, and who really owns photographs, videos, storylines and titles.
Everything a producer or a manager needs to know about copyrights and trademarks.
Covers broadcasting, cable, satellite, telephone, and the Internet.
Part of the Broadcasting and Cable Series.
From the Publisher
Copyrights and Trademarks is a practical guide designed to provide its reader with a firm understanding of the principles underlying the ownership and use of content, so that when questions arise, they will be able to make correct, well-informed decisions. In addition, the reader will be more capable of exercising sound judgment in structuring employment and contract relationships and of acquiring and/or licensing works which are at the core of the business of communicating. Whether it is box office favorites, news reports of special events, reruns of TV sitcoms, home videos, or scribblings on e-mail, people covet the content they own and seek new outlets for releasing it. Thus, while the channels of communication are expanding, it is what is on those channels that reflects their ultimate value. Lutzker takes the laws of Intellectual Property-copyright and trademark-and translates them into plain English, answering those puzzling questions about what can be used on the air or in print, and who really owns photographs, videos, storylines and titles.
About the Author
Arnold P. Lutzker is a partner in the Washington, DC law firm of Fish and Richardson, practicing copyright, trademark, unfair competition, and entertainment law. His clients include the Directors' Guild of America, companies in media, software and hardware, program production, and telephone industries, as well as leading institutions in academia, healthcare, and insurance. He has published several articles in legal journals related to media including Multimedia Law Report and Trademark World.
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