Glossary of Graphic Communications - Book Review,
by Pamela Groff

Amazon.com This glossary defines more than 3,500 terms in the field of electronic publishing, making it a highly useful reference tool for graphic artists, printers, and publishers. You'll find such diverse terms as anti-aliasing, autoscreen, colophon, fountain blade, ISO standards, nonpareil, Pareto diagram, raster image processor, solarization, trapping, unsharp masking, vectors, vignette, and work-and-tumble. Each term is explained briefly yet clearly. There's also a guide to abbreviations and acronyms in the field of graphic communications and of publishing- and computer-related associations and businesses, as well as a guide to common file formats and a bibliography of related books. --Kathleen Caster
From Book News, Inc. The new edition of this reference for people working in printing, publishing, and digital media contains brief definitions of 3,500- plus termswith increased coverage of terms related to color printing, computer networking, digital technology, electronic publishing, and internet/intranet communications. Also included are lists of common file extensions, graphic communications acronyms and abbreviations, and association and business acronyms. Book News, Inc.®, Portland, OR
Book Info This up-to-date pocket guide is ideal for printers & publishing & graphic arts professionals who must communicate accurately with customers, suppliers & colleagues, covering the entire graphic communications field. This 3rd Edition includes in-depth coverage of today's revolutionary technology. Paper.
From the Inside Flap Introduction With over 3,500 terms, lists of frequently used computer file extensions and common abbreviations and acronyms, and an extensive bibliography, this book can help you master the things you need to know to participate more fully in the electronic publishing business. This third edition of the Glossary of Graphic Communications is the most extensive revision to date, combining, for the first time, Internet and computer networking terminology with technical print-publishing terms in a single volume. Prior to the explosive growth of the Internet and networked electronic publishing systems, graphic designers were among the few outside of accounting and data processing who were interested in what computers could do for them. Since the first edition of this book was released in 1991, the computer has become a ubiquitous presence in every area of business and in many households as well. Computers excite us by giving us greater control over our communications — from simple email and printed documents to more complex creations, such as CD-ROMs or Internet World Wide Web pages. Yet the experience can turn frustrating rather quickly if we don't understand the key words and phrases that more experienced users banter about, or we are unaware of the principles developed for the traditional printing field that underlie some “desktop” publishing computer applications. In closing, I'd like to offer special thanks to GATF's editor in chief Thomas M. Destree who, in addition to suggesting many new and revised terms, created the layout and illustrations for this edition and proofread the entire manuscript. Rich Adams, GATF research scientist/digital imaging and color reproduction; Phil Green, senior lecturer at the London (UK) College of Printing; Frank Kanonik, GATF's director of on-demand printing; and Dillon Mooney, the GATF technical consultant who manages Foundation's technical inquiry desk, all provided valuable insights into this swiftly changing field we now call graphic communications. Again, my thanks. Pamela Groff GATF Technical Editor April 1997
From the Back Cover The terms of success! A jargon-free, 21st-Century dictionary of printing, publishing and digital media! This up-to-date pocket guide is ideal for printers, publishing and graphic arts professionals who must communicate accurately with customers, suppliers and colleagues. With 3,500+ concise definitions and 120+ illustrations, it covers the entire graphic communications field. This brand-new 3rd Edition includes in-depth coverage of today's revolutionary technologies for: * Color printing. * Computer networking. * Digital multimedia. * Electronic publishing * Internet/intranet communications. Bonus features make the Glossary of Graphic Communications even more useful! * Lists of common file extensions help you identify "mystery files". * Quick-reference lists make sense of all those new acronyms. * A detailed bibliography tells you exactly where to learn more. Whether you're a designer using graphics software, a marketing professional pricing a print job, or a printer explaining a customer's options, you'll use the Glossary of Graphic Communications constantly!
About the Author PAMELA GROFF is the senior technical writer at the Graphic Arts Technical Foundation (GATF). She is also co-author of Understanding Electronic Communications: Printing in the Information Age (Prentice Hall PTR).
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