Fourth Generation Management: The New Business Consciousness

FROM THE PUBLISHER

Written by the first of a new breed of "quality gurus," Fourth Generation Management is a clear,concise synthesis of the best of current management practice and a host of dynamic prescriptions for the future. The centerpiece of the book is the "Joiner Triangle",which provides readers with a conceptual framework upon which to build a new corporate culture—one that positions companies for growing productivity and profit in the years ahead. Focusing on quality as defined by the customer. . . a scientific,databased approach to management. . . and the creation of long-term,team-spirited relationships both internally and externally—the Joiner Triangle is already gaining credence as the management philosophy of tomorrow. And that's only the beginning. Readers will learn why process is more important than short-term results,how to foster a working environment in which all employees feel like winners,a new way of looking at data,processes,and variation,and much more. In short,this major release by a widely respected quality improvement leader is the business person's blueprint for the next phase of the "Quality Revolution. "

About the Author:

Brian L. Joiner was a leading consultant to corporate executives on managing for rapid, continuous improvement.  He was the cofounder and CEO of Joiner Associates Inc. a management consulting firm which was purchased by the President and became Oriel Incorporated in 1997.  Dr. Joiner brings to this book more than 30 years of first-hand experience and his world-renowned advocacy of management principles for improving quality and productivity.  One of the original nine judges for the Malcolm Baldrige National Quality Award, Dr. Joiner was a frequent national speaker and seminar leader.  He received awards from the American Society of Quality Control and the American Statistical Association, and is also a recipient of the prestigious W. Edwards Deming medal. 

SYNOPSIS

  When organizations decide they truly need and want to be quality driven, Fourth Generation Management is a must-read.  It teaches new behaviors and ways of thinking, and is a resource for management to benchmark their own attitudes and actions during the transformation process.  Filled with examples that show quality    principles at work, it covers everything from developing a customer focus and using data to rethinking performance appraisals. 

FROM THE CRITICS

John O. Whitney - Author of "The Trust Factor" and Professor and Executive Director of the W. Edwards Deming Center at the Columbia Business School.

Brian Joiner, one of quality's giants, uses lively examples to illuminate elegant theory that will transform the way we lead organizations. If I were to start a business school today, this book would be a centerpiece of the core curriculum.

John Hudiburg - Former Chairman and CEO of Florida Power and Light. Author of "Winning With Quality