Little Book of Coaching: Motivating People to Be Winners

From Publishers Weekly
In brief paragraphs and anecdotes, business guru Blanchard and NFL coach Shula offer wisdom on how to help people excel. The advice is sound, if simple: "Avoid being a `leave alone and zap' manager and use... praising more." While some of Blanchard and Shula's fans may find this book indispensable, other readers may seek better-developed material. Given the authors' reputations and the advertising and publicity plans, however, this slim volume should fly out of the stores, at least initially. Copyright 2001 Cahners Business Information, Inc.


Raymond Floyd, PGA Golf Professional
"If you need to help someone succeed who's important to you, read this book. It's a coaching winner!"


Book Description
Are the people who report to you giving you their best? Is each individual on your team performing to his or her fullest potential?For more than thirty years, renowned business consultant and bestselling author Ken Blanchard and legendary NFL coach Don Shula have motivated teams to peak performances. In their classic, authoritative work on coaching, Everyone's a Coach, they distilled their rich collective experience down to its key elements and shared their secrets for inspiring others to greatness.Now, by popular demand, Blanchard and Shula have created The Little Book of Coaching, capturing the essence of their classic in this indispensable motivational gem--a gift to their readers and fans.At the heart of this book is a simple acronym that describes the qualities of an effective leader:Conviction-driven--Never compromise your beliefsOverlearning--Practice until it's perfectAudible-ready--Know when to changeConsistency--Respond predictably to performanceHonesty-based--Walk your talkUsing a highly effective "tag-team" approach, Blanchard and Shula impart the five leadership secrets behind this acronym. Shula tells you how each coaching concept worked on the field, and then Blanchard explains how you can apply each strategy in a leadership situation.Instructive and inspirational, The Little Book of Coaching is the essential handbook that will teach you how to unleash excellence in anyone.


Book Info
(HarperBusiness) A guide to using the author's landmark strategy for coaching, outlined in their book, Everyone's a Coach, distilling their experience down into one helpful acronym: COACH, Conviction-driven, Overlearning, Audible-Ready, Consistency, and Honesty-Based. Shows how to use these five parts of the essential strategy to become a winning coach. DLC: Leadership.


About the Author
Ken Blanchard lives in San Diego, California, and is the Chief Spiritual Officer of The Ken Blanchard Companies.He is the coauthor of The One Minute Manager and eleven other bestselling books.His books have combined sales of more than twelve million copies in more than twenty-five languages.Blanchard was recently seen in the PBS special Gung Ho! Succedding in a Changing World.


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Successful people have a system. The Shula/Blanchard winning system is a combination of detail, simplicity and common sense. Whether you're a coach, bank president, parent, or corporate leader, I believe you will benefit from this book. Read all 7 "From The Critics" >


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