Winning FROM THE PUBLISHER
Winning is destined to become the bible of business for
generations to come. It clearly and succinctly lays out the answers to
the most difficult, important questions people face both on and off the
job. Welch's objective is to speak to people at every level of the
organization, in companies large and small. His audience is everyone from
line workers to college students and MBAs, from project managers to
senior executives. He describes his core business principles and devotes
most of Winning to the real "stuff" of work--how to lead, hire, get
ahead, even write a budget. Welch's optimistic, no excuses, get-it-done
mind set is riveting. His goal is to help anyone and everyone who has a
passion for success.
FROM THE CRITICS
USA Today
"Welch dispense the sharp-edged business acumen...He is giving back what he learned, and not just to fellow CEO's. He is able to write a book that might just reach the rest of us."
Newsweek
"..smart, practical and not afraid to address tough subjects"
The Wall Street Journal
"The right stuff -- Mr. Welch offers knowing descriptions of dilemmas and problems that are all too common in American business life, and he proposes a few ideas for solving them.."
BusinessWeek
"...candid and accessible...insights and wisdom to share."
WHAT PEOPLE ARE SAYING
Bill Gates
"A candid and comprehensive look at how to succeed in business-for everyone
from college graduates to CEOs." — chairman, Microsoft Corporation
Tom Brokaw
"Reading Jack Welch's plain-language, high-energy book Winning is like getting
the playbook of the Super Bowl champions before the game. It's a big head start
on how to master the corporate game from the entry level to the corporate
suites. He is the master." — former anchor and managing editor, NBC Nightly News
Warren E. Buffett
"When you talk with Jack about management, his energy and passion fill the
room. You get a similar experience with this book-the same qualities jump
at you from every page." — chairman, Berkshire Hathaway
Rudy Guilliani
"Jack Welch lays out a readable, detailed, step-by-step plan that anyone can use
to become a true winner. Using real-life examples and the same tell-it-like-it-is
style that helped reinvigorate General Electric, Welch describes how Americans
can succeed in both their careers and in their personal lives." — former mayor of New York City
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