
From Publishers Weekly
One might think that a book containing Playboy mogul Hefners sex tips, musings and memories would be racy, bawdy, or at the very least engrossingbut theres little thats particularly sexy or insightful in this slim volume. Hefner and coauthor Zehme narrate in an off-putting third-person (presumably to allow Hefner to be referred to as " the master," and to allow for such sentences as "And so one man created two houses and all men would forever want to go to these houses, to be inside," and "He is remarkable in his ability to stay friends with former lovers, and inspiring as well..."). Even the sex stories are pretty tame by todays standardswith videos of celebrity couplings readily available online, will any reader be shocked to read that Hefner has had sex with multiple partners simultaneously? Little revelations, such as the translation of the Latin plaque outside his ballroom ("If you dont swing, dont ring") or Hefs baby-oil fetish ("Row upon row of Johnsons baby oil bottles standing sentry, awaiting the masters next urge") fail to titillate. Interspersed with happy recollections of rotating beds, Mansion Movie Nights and famous pals are ersatz pearls of Hefner wisdom ("Your pador your crib, as its now calledis key"), and sidebars on everything from reading a woman by her hair color (brunettes make suitable wives and mothers, while blondes and redheads are mysterious and dangerous) to "Hefs Music to Woo By." Only Hefs fansand certainly there are manywill appreciate this. 80 full-color photos.Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Time Out New York
[A] breezy, charming chronicle...Both gracious and unapologetic about Hef's...otherworldly existence....Striking.
Book Description
Fifty years after inventing the Good Life as no one else had dared, the Master Playboy of the Western World at last shares the secrets that have for generations made him the envy of all free-thinking men and women. Hef's Little Black Book conjures the legendary lifestyle of Hugh M. Hefner as never before, a treasure trove of urbane lore, wry advice, and time-honored wisdom spanning the realms of romance, hedonism, ambition, business, dreams, and, of course, sex. From the pursuit of Love to the politics of the Bedroom, from the inspiration of a single idea to the emergence of a sprawling international corporation built on self-belief, Hef provides an invaluable guide to anyone who has ever thought big.
Accompanied by tantalizing, never-before-seen photographs, the gateway to Hugh Hefner's Dream World of Cool awaits you. If you don't swing, don't ring.