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Advertising
 Top Sellers for Advertising Books:   
   Product Management
AUTHOR: Donald R. Lehmann, et al
ISBN: 0070275491
Format: Hardcover
Publish Date: July 3, 2001

   Ways of Seeing
AUTHOR: John Berger
ISBN: 0140135154
Format: Paperback
Publish Date: March 1991

   Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless : How to Make Customers Love You, Keep Them Coming Back and Tell Everyone They Know
AUTHOR: Jeffrey Gitomer
ISBN: 188516730X
Format: Hardcover
Publish Date: August 25, 1998

   A Big Life (in Advertising)
AUTHOR: Mary Wells Lawrence
ISBN: 0743245865
Format: Paperback
Publish Date: May 2003

   Strategic Marketing for NonProfit Organizations (6th Edition)
AUTHOR: Alan Andreasen, Philip Kotler
ISBN: 013041977X
Format: Hardcover
Publish Date: October 10, 2002

   It's Not How Good You Are, It's How Good You Want to Be
AUTHOR: Paul Arden
ISBN: 0714843377
Format: Paperback
Publish Date: May 2003

   The Psychology Of Selling: The Art of Closing Sales
AUTHOR: Brian Tracy
ISBN: 0743520696
Format: Audio CD
Publish Date: March 1, 2002

   The Journal of Mortifying Moments
AUTHOR: Robyn Harding
ISBN: 034547628X
Format: Hardcover
Publish Date: September 2004

   The Principles of Advertising and Imc
AUTHOR: Tom, Ph.D. Duncan
ISBN: 0072956151
Format: Hardcover
Publish Date: February 1, 2004

   Where The Suckers Moon: The Life And Death Of An Advertising Campaign
AUTHOR: Randall Rothenberg
ISBN: 0679740422
Format: Paperback
Publish Date: October 1995

   The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (3rd Edition)
AUTHOR: Thomas T. Nagle, et al
ISBN: 013026248X
Format: Hardcover
Publish Date: January 15, 2002

   Positioning: The Battle for Your Mind
AUTHOR: Al Ries
ISBN: 0071373586
Format: Paperback
Publish Date: December 2000

   Advertising and Integrated Brand Promotion
AUTHOR: Thomas O'Guinn, et al
ISBN: 0324113803
Format: Hardcover
Publish Date: May 1, 2002

   Made You Look: How Advertising Works and Why You Should Know
AUTHOR: Shari Graydon
ISBN: 1550378147
Format: Paperback
Publish Date: September 2003

   Public Relations Kit For Dummies
AUTHOR: Eric Yaverbaum
ISBN: 0764552775
Format: Paperback
Publish Date: February 2001

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